Multiplay Gaming joins SG Content Hub

Scientific Games has added its eighth studio partner to its SG Content Hub with lottery-focussed content from Malta-based Multiplay Gaming.

“We’re delighted to begin this exclusive long-term partnership with Scientific Games’ and the SG Content Hub Partner Program,” said Cosmin Pachiu, co-founder of Multiplay Gaming. “This exciting new platform will allow us to provide lotteries in the World Lottery Association and North American Association of State and Provincial Lotteries with our innovative ilottery game content and mechanics.”

Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe.

The company is a digital lottery innovator offering lotteries, entertaining game content and digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.

“We are pleased to welcome Multiplay Gaming to the SG Content Hub,” said Steve Hickson, VP of digital games for Scientific Games.“Multiplay Gaming’s deep portfolio and their ability to bring forward single and multiplayer games in styles lottery players love – including Bingo and Keno – make them a strong addition to our program.

“This latest partnership sees Scientific Games driving forward as we continue making more of the very highest quality game content available for our customers, helping them sustainably grow their ilottery business.”