MPs seek end to Sky Bet football deal

Home » MPs seek end to Sky Bet football deal

According to Britain’s Daily Telegraph, a group of members of parliament and of the House of Lords, has written to the English Football League requesting that it ends its long partnership with Sky Bet.


This follows news that football clubs have been benefiting from a slice of the action.

A letter was sent by the group to the EFL chairman Rick Parry, stating that this was “the final straw in a relationship that has clearly gone too far.” It has asked him to see that the practice ceases immediately.

Sky Bet sponsors the Championship, League One and League Two of English football, but not the Premiership. Clubs get a share of their supporters’ losses as part of an affiliate partnership with Sky Bet in a deal that has been in place for six years.

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However, it was scrapped three years ago, but the EFL has admitted that some teams still receive “legacy” payments and would continue to do so until the contract with Sky Bet ends in 2024.

The Telegraph said that there are fears that some Premier League clubs have similar affiliate deals. The group of MPs and peers wants the UK government to remove the connection in the much-delayed update on the Gambling Act.

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