William Hill in ‘strong finish’ to 2020

Home » William Hill in ‘strong finish’ to 2020

William Hill has announced its final results for the year ended December 29, 2020, indicating “a strong finish to a challenging year with convincing momentum across our digital businesses.”



Global diversification, that is group net revenue originated outside the UK, increased 36 per cent compared to 24 per cent in 2019. Net revenue fell 16 per cent as the Covid-19 pandemic led to disruption of live sporting events, closures and restrictions to retail and casinos, partially offset by growth in online gaming. Online delivered nine per cent net revenue growth.

Ulrik Bengtsson, CEO, commented: “We began the year well and finished the year even stronger, highlighting the traction generated by our strategic focus on customer, team and execution.

“In what was an extraordinary year I am immensely proud of how the group has responded and the resilience we have seen in our performance. We prioritised the protection and safety of both our colleagues and our customers and our employees went above and beyond, for which I thank them.

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“In 2020 we put our strategic plans firmly into action, diversifying our geographical footprint, expanding our team’s capabilities and rebuilding our technology.

“We are embedding proprietary components across the platform architecture and are delivering a constant flow of new features including faster product experience, improved navigation and greater protection to our customers around the world.”

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