Stats Perform has extended its data partnership with Eredivisie Media & Marketing CV, the media division of Dutch football’s top tier Eredivisie. As per the deal, Stats Perform will serve as the league’s official data partner for the next three years.
As well as exclusively managing and collecting Opta data for nine domestic Dutch competitions, the expanded agreement will see the league’s broadcast partner, ESPN (NL), benefit from a wide range of live feeds and editorial support services to share engaging and relevant insights with fans.
As part of the agreement, ESPN in the Netherlands will also have access to PressBox Video, which comprises an extensive archive of raw video content, captured from press conferences and interviews, for use in broadcast.
“As another domestic campaign gets underway, I am pleased that we have extended our partnership with Stats Perform for another three seasons. Opta data enables us to share a wide range of facts and stories with our audience and through the utilisation of PressBox, I am confident that we will be able to share even richer player insights with fans of Dutch football going into 2021/22,” Matthijs van Elk, Head of Digital at Eredivisie Media & Marketing CV, said.
“As the Official Data partner of Eredivisie, we are looking forward to seeing Opta data powering the league’s entire digital ecosystem, covering men’s and women’s competitions, as well as across the official channels of the league’s broadcast partner, ESPN. At Stats Perform we aim to empower our partners by helping them develop and evolve their coverage and through the implementation of PressBox, we are confident that we will be able to help ESPN deliver fast, compelling stories on the standout performers each week, courtesy of advanced data insights,” Alex Rice, Chief Rights Officer at Stats Perform, said.