Lauded as a “landmark commercial deal,” Pragmatic Play has entered into an agreement with Mansion Group Ltd. that will see it create a dedicated live casino environment for the operator’s Asia-facing online betting and gaming brand, M88.
Under the deal, Mansion’s live casino capabilities will be significantly enhanced via an eight-table live studio created by the multi-product content provider exclusively for M88 customers. The live studio, which will be complete with customized branding, features, and details, will include seven tables for Baccarat and one for Roulette.
“We’re beyond excited to sign this landmark commercial deal with Mansion’s brand, M88. It’s a step that will allow us to create dedicated, fully customised Live Casino environments for their customers, giving them a chance to enjoy a unique, immersive Live gaming experience signed by Pragmatic Play,” said Yossi Barzely, Chief Business Development Officer for Pragmatic Play.
“We consistently strive to deliver top-tier content to our customers and are thrilled to provide a distinctive solution for M88 as we look forward to continuing to grow together and enjoying a very strong partnership.”
Pragmatic Play, whose entire live dealer offering is broadcast from its state-of-the-art Bucharest gaming studio, views the deal with Mansion’s major Asian-facing brand as a significant boost to its presence in the region.
Also commenting on the new tie-up, Creative Director for Mansion Asia, Carlos Lopez, added…
“Pragmatic Play’s reputation for developing cutting-edge content allows it to stand apart in the industry and we couldn’t be more contented that they will be supplying us with a complete dedicated Live solution.
“Eight new tables will significantly enhance our Live Casino capabilities and we’re eager to progress our relationship with Pragmatic Play, allowing us both to reach new heights.”
The launch of products such as Mega Wheel, its first game show-based live casino title, as well as Roulette Azure and Blackjack, have helped to develop the supplier’s live casino offering while also complementing its collection of live dealer products. Pragmatic will add its second game show-based title, Mega Roulette, to its growing portfolio on February 24.
The commercial deal comes on the heels of Pragmatic further expanding its UK presence after taking its slots portfolio live with Buzz Bingo. The tie-up sees recently released hits, Big Bass Bonanza and John Hunter and the Mayan Gods, as well as the fan-favorite, Wolf Gold, made available to the UK operator, which will feature the new additions alongside its existing offering.
Fans can also look forward to Pragmatic’s next hit video slot, Dragon Kingdom Eyes of Fire, to drop on February 4. The low-volatility, fantasy-themed game includes a Progressive feature and multipliers which are sure to score big with players.