Pragmatic Play LatAm push via Winonfire multi-vertical iGaming content deal; execs score spot on Hot 50 list

Home » Pragmatic Play LatAm push via Winonfire multi-vertical iGaming content deal; execs score spot on Hot 50 list

In a move that further strengthens its presence in the fast-growing Latin American region, online casino games provider Pragmatic Play has entered into a new partnership with Costa Rica-headquartered operator Winonfire. The recently inked deal has seen multiple verticals go live with the operator’s digital interest, winonfire.com.

Courtesy of the agreement, Winonfire has enhanced its game offering, having added the supplier‘s slots, live casino and virtual sports content to its virtual lobby. Players are now able to access innovative titles from Pragmatic Play including its last online slot release of 2021, Crystal Caverns Megaways, which utilizes the powerful mechanic under lease from Australian online slot developer Big Time Gaming (BTG), and the successful John Hunter series.

In addition to a vast slots portfolio, players will also be able to enjoy live casino hits such as the unique game of chance, Mega Wheel, which gives players the feeling of being on their favorite TV game show, and classic table game experiences like roulette and baccarat. And last but not least, the operator’s virtual sports offering will be complemented by the addition of Pragmatic’s newest vertical, which includes the latest football, horse racing and greyhound simulations.

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What they’re saying:

Commenting on the multi-vertical deal, Ronald Meoño, Chief Marketing Officer for Winonfire, said Pragmatic Play’s range of games are “very popular” in the markets they operate in and they are “delighted” to be able to include them on their brand’s platform.

“It’s vital we provide our players with the latest high-quality titles and this deal provides us with that ability.”

For its part, Pragmatic Play’s Victor Arias, who is Vice President of their Latin American Operations, said via company news release…

“Having our content live with Winonfire is yet another coup for us in Latin America.  Ensuring that our portfolio continues to be available via the leading outlets there is a key part of our ambitions.”

The Gibraltar-based provider continues to extend its footprint in key strategic Latin American markets, having recently gone live in the city of Buenos Aires following the authorization of LOTBA, and securing several other content deals including sports betting operator MarjoSports, leading Brazilian operator Playbonds and Dotworkers.

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Recent accolades:

In addition to releasing its mining themed slot, Crystal Caverns Megaways, which follows other December games including the seasonal remake of Reel Kingdom’s popular fishing-themed slot Christmas Big Bass Bonanza and the pirate-themed title Smugglers Cove, Pragmatic Play was awarded the Best Game Producer at the Brazilian iGaming Summit for significant commercial activity in the region and celebrated its smashing success at the 2021 EGR Operator Awards, held at Grosvenor House in London on November 25, when it landed the prestigious Game of the Year award for its Greek mythology-themed title Gates of Olympus, which was released on February 24, 2021.

Coinciding with the latest deal, the provider has also announced that two of its executives have landed on the Gaming Intelligence Hot 50 list, with Yossi Barzely, Chief Business Development Officer and Julian Jarvis, Chief Executive Officer, both being recognized among the “most talented, innovative and influential” executives in the gaming industry.

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