Petar Bachev joins GeWeTe

German cash management specialist GeWeTe has recruited Petar Bachev as sales director of the Balkans.

Bachev (left in the picture) will develop a strategy for the market to strengthen the presence of GeWeTe in the region. Most of Bachev’s career has been in the gambling industry.

For the past 14 years he has been involved in R&D, business strategy, production and sales, working with both the bricks-and-mortar business and with online gambling companies.

Said Aristidis Tsikouras (right), CEO of GeWeTe: “Petar will be a very competent colleague and will be instrumental in strengthening our presence in the Balkans.”