New branding at Mississippi’s Casino Queen

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Digital sports betting company DraftKings Inc is now lending its name to the Casino Queen on the Mississippi River at St Louis, Missouri.



Now renamed DraftKings at Casino Queen, the famous waterfront hotel is taking on a new role in life, offering the sports book app and a retail presence to Illinois.

DraftKings provides a range of sports betting products that includes daily fantasy, regulated gaming and digital media. The company has its base in Boston. It now powers sports betting for over 50 operators in 15 regulated US and international markets.

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