Metric Gaming Partners with Turbo Vegas to Launch a Swedish Sportsbook

On Tuesday, May 18^th, 2021 it was announced that the industry leading business – to – business sports betting technology platform provider Metric Gaming has agreed to terms in order to form a partnership with Turbo Vegas. Metric Gaming will be delivering their incredible and customizable sportsbook platform to Turbo Vegas for them to launch a new Swedish sportsbook as well as a global online sports betting service through their various .com websites.

This new and exciting agreement further extends on an already remaining collaboration with Spiffbet AB who is the main operator of Turbo Vegas. This just so happens to be the second venture between Metric Gaming and Spiffbet AB.

This is Metric Gaming’s 2^nd original sportsbook launch over the course of the last two weeks. Last week Metric Gaming partnered – up with Snabbis.com in order to also launch a Swedish sports betting offering. Metric Gaming is completely licensed as a gaming operator in Sweden, and they have extensive experience functioning in the country of Sweden as well.

Metric Gaming offers a contemporary and purpose – built multi – tenant technology platform which enables gaming providers to utilize their adaptable and proprietary worldwide sports betting product. There are endless ways in which their product may be customized and designed in order to guarantee that the sportsbook is accommodating, competitive, as well as compliant in every jurisdiction that it operates in.

“Having teamed up with us, Turbo Vegas will enjoy a bespoke product. Each customer will be served a localized offering focusing on their individual needs driven by the territory they are betting from,” says Jim Supple who is the CEO of Metric Gaming.

Supple goes on to say, “We’ve been focused on creating automated solutions that allow operators to treat their customers as individuals and Turbo Vegas customers can look forward to a unique Sportsbook experience. Our In – play personalization engine tailors the product in real time, allowing us to stay relevant and competitive for all players.”

The COO of Spiffbet AB, Maria Boelius, stated, “We’re pleased to be renewing our professional relationship with Metric and are excited by the partnership. It is important Turbo Vegas can implement its own Sportsbook strategy to align with Spiffbet’s multi – brand ambitions. Metric gives us this flexibility and their platform will allow us to deploy future brands in new territories with relative ease.”

 Boelius continued by explaining, “Metric’s focus on removing blockers for recreational customers to ensure their Sportsbook experience is a positive one. We believe this localized and recreational focus is under served currently, with the majority of suppliers delivering a rigid product that allows the operator little ability to differentiate. We are pleased to not be facing such problems.”