iSoftBet inks aggregation deal with German iGaming studio Hölle Games for strategic European expansion

Home » iSoftBet inks aggregation deal with German iGaming studio Hölle Games for strategic European expansion

British online and mobile casino software provider iSoftBet has further expanded its vast casino library by integrating up-and-coming gaming studio from Germany, Hölle Games, into its game aggregation platform (GAP). 

The strategic European aggregation deal with the German supplier will see iSoftBet’s presence enhanced in the country where the New State Treaty on Gambling (GluNeuRStV) permitting nationwide online gaming came into effect on July 1, 2021.

Enhanced GAP offering:

Noting that their GAP offering allows them to seamlessly access the latest regulated markets with operators, Denisa Csepregi, Commercial Aggregation Manager, for iSoftBet, said in a company news release…

…they are “delighted” to partner with and add the developer’s content to their “unbeatable” offering.

“From localised content to a vast array of top-performing premium games, we’re able to add another exciting studio to our GAP portfolio and look forward to working together for the foreseeable future.”

More about:  Australian punter suing BetEasy Proprietary Limited for almost $717,000

Market-specific games:

Based in Berlin, Hölle Games develops “made in Germany” video slots, with its name derived from the word “Spielhölle,” which is a place to play slots. The studio’s products are initially targeted at the German and Swiss territories, ahead of their release throughout mainland Europe. 

Led by Robert Lenzhofer, Chief Executive Officer and Co-Founder who also helped establish Glück Games, which merged with game development studio Gamevy in 2018 to become G Games, the studio’s own “Bonus Spin” was created especially for the German market. The game mechanic provides a gaming experience players in the country are familiar with while “softening the tax-exposure, ensuring local customers receive the best possible product gameplay.”

The CEO commented on the new partnership, stating…

“We strive to create cutting-edge games with a unique artwork style aimed at German players, so we’re delighted to join iSoftBet’s GAP offering, which will see us significantly expand our footprint.”

More about:  Shuttered riverboat casino in Lake Charles, Louisiana gets new name; to move ashore in fall 2022

LatAm boost:

The tie-up follows the launch of the fantasy-based slot, Secrets of the Sorcerer, and a Latin America boost via the UK online and mobile casino software provider’s new commercial deal with Universal Soft.

The firm, which has a presence in Peru, Colombia, Chile, Ecuador, Brazil and Panama, has gained access to iSoftBet’s extensive proprietary portfolio, which is led by its fast-growing Megaways and Hold & Win product ranges, including the recently released hit Wild Hammer Megaways and the award-winning Moriarty Megaways, both of which incorporate the renowned mechanic licensed from Australian games developer Big Time Gaming (BTG) in April 2019.

Greek license:

Last month, the UK firm was granted an A2 Greek supplier license by the Hellenic Gaming Commission (HGC) allowing it to offer its high-quality proprietary and third-party content to leading licensed operators such as Interwetten, Stoixman, GVC, and Betsson by way of its GAP, which includes in excess of 8,000 games from more than 80 providers.

More about:  Christmas Carol Megaways™ Slot Review (Pragmatic Play)

Leave a Reply

Your email address will not be published. Required fields are marked *

Gambling News from NewsCasinoNew.com is made for the most passionate fans of online casinos and internet gambling. We cover everything: from popular gambling world events and trends to new casino slot game releases and reviews, you will find the latest news stories.