Gamesman breaks its own record

The largest-ever product portfolio shown by Gamesman at ICE London will bring visitors to its booth (N3-426) at ExCeL this week.

The London-based components and systems manufacturer will introduce dynamic player panels, interactive touch decks in addition to the most up-to-date button and illumination designs. Now over 20 years as an exhibitor at the show, Gamesman has gone from start-up to a leading solutions provider in those years, says managing director Arturo Cataño.

“Throughout all of that time, one thing has remained constant – our customer-centric culture that drives the commitment of our teams to listen. It results in the provision of bespoke solutions that are at the forefront of technology.”

He added: “Over the years we have become the leader in buttons, stepper reels, dynamic push buttons and interactive player panels optimising player’s experience and achieving the highest field reliability in the most demanding conditions. Our products have been created both on an exclusive basis to meet the specific needs of customers and are available alongside ‘off the shelf’ developments which can also be adapted to suit customers’ requirements.

“We are very proud of our customer-oriented culture and ICE provides a unique opportunity to strengthen our close alignment with each and every customer in the industry as well as sharing our thoughts on how technology can be deployed to attract players and, most importantly, to retain them by delivering ‘best in class’ gaming entertainment.”