Tracy Damestani (pictured), former CEO of the National Casino Forum, has become an Ambassador for ICE London.
Damestani is chief corporate affairs officer for Ambassadeurs Group and is a long-serving gambling industry C-Level executive. Her first ICE show was way back in 2003 at the old Earls Court venue in London.
Damestani said of those early days: “At that time UK gambling operators were lobbying for greater freedoms which were subsequently contained within the Gambling Act of 2005.
“From the word go, everyone who has been a part of the industry has also been part of the development of the ICE brand that I have to say has evolved over the last two decades into a world class high spec event with an international attendance that’s unrivalled by any other gambling industry event held anywhere in the world.”