Bally’s partners New York Yankees

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Bally’s Corporation has become the official sports betting partner of the New York Yankees baseball team.

Bally’s will be able to use Yankees trade marks and marketing designations under the partnership. It is now the official daily fantasy sports partner and official igaming partner as well.

The company will get in-stadium advertising and will feature in the stadium’s centre-field video board.

Bally’s is now in six states and is involved in baseball, hockey and basketball.

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