14 newbies get their big chance at ICE

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Tomorrow’s ICE London show will provide a gateway to gaming investors for 14 business start-ups.


The fledgling businesses will be given access to the most influential audience in world gaming when they present their visionary start-ups on the Pitch ICE stage at ExCeL.

The elite 14 gaming companies will make their claim to fame and then will be followed by an interactive session: The Betting Start-Up Podcast.

Ewa Bakun, Clarion Gaming’s director of industry insight and engagement, said: “We have been providing start-ups with a gateway to industry investors and strategic partners since 2009, with international start-up events and competitions taking place at ICE London, ICE North America, ICE Africa and iGB Live!

“After a two-year Covid-induced absence I am delighted that Pitch ICE has returned and is providing a platform for businesses that may be small in size but have a mountain of ideas, creativity and energy.”

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